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Client:

Creature Nutrition - Ladies Balance

Creature Nutrition - Ladies Balance

Overview

This project centered around designing premium packaging labels for modern supplements and wellness products, including Creature Nutrition’s “Beautiful” supplement and Asana’s hormone balance supplement for Ladies Balance. The goal was to create harmonious designs that blend minimalism with bold, clear communication, ensuring consistent brand presence both on retail shelves and digital platforms.

Challenges

Balancing minimalist sophistication with bold visual impact to maximize product presence and consumer trust. Maintaining visual consistency across different product lines and variants (e.g., developing both light and dark label options). Effectively communicating key product benefits and ingredients while adhering to branding requirements.

Solution

Developed label designs using harmonious color palettes, bold typography, and clean iconography to highlight benefits and deliver a modern, premium impression. Created both light and dark label variants to further enhance shelf presence and allow for flexible brand expression across product lines. Ensured strong brand consistency and visual storytelling by unifying design principles across all labels, fostering trust and appeal among consumers.

Deliverables

BEAUTIFUL_Pills_Jar_Mockup_v03 copy
ASANA 1 copy
BEAUTIFUL_Pills_Jar_Mockup_v03bl copy
BEAUTIFUL_Pills_Jar_Mockup_v02 copy